Finally got some real kashmiri chilly powder to see if its worth the hype.
It is definately a true bir taste, but not the missing 5 % , so dont worry if you cant find any.
Its milder and more savoury than normal chilly powder , and reminded me of 2 local restaurants that must use kashmiri chily.
Its mild and weak tasting so you need to add a heaped table spoon per dish, and really pump up the heat to bring out its flavour. I wont be returning to normal chilly powder accept for vindaloo. Its well worth a try.